Tuesday, April 27, 2004

Flagrant buzz word violation

Yesterday's talk of buzz words reminded me of a meeting at my old job with a self-proclaimed marketing "genius". This guy was hired because of a brilliant piece of work he had done at his prior company. Either a) he had already used up his 'good idea' quotient before we hired him, or b) he didn't actually come up with the brilliant concept at his prior company but managed to take credit for it anyway.

By far, the most likely option is b.

Anyway, when describing a developing relationship between our company and another, he actually used the phrase, "Open the kimono".

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